Saturday, June 20, 2009

Smithfield Foods and 'Dr. BBQ' Heat Up the Market

From Marisa Ricciardi: Who doesn’t love a good barbecue? The food, fun and intoxicating smell is a sure-fire sign that summer has arrived. On June 11, Smithfield Foods (NYSE:SFD) and the National Pork Board made an exclusive stop to serve delicious BBQ lunches to NYSE members and employees. Smithfield Foods visited Wall Street to promote “The Other White Meat Tour,” scheduled to cross the country all summer long.

In addition to great food and music, Ray Lampe, “Dr. BBQ,” performed live demos on preparing great pork loin roasts and offered tips and techniques for handling pork in just minutes. The live demos appeared on a big-screen plasma TV that attendees and the public enjoyed throughout the day.

The Other White Meat Tour is scheduled to visit 27 cities nationwide throughout the summer months. This past weekend the tour stopped in Manhattan at the Big Apple Barbecue in Madison Square Park. Next stops include Birmingham, AL and Washington, D.C. If the food and energy are anywhere near what was experienced on Wall Street, you won’t be disappointed!

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