Wednesday, May 27, 2009

Reaching Investors with Virtua Research

The Wall Street Journal today noted the fact that “Whether due to layoffs, attrition, retirement or brokerage firms moving analysts around, Wall Street's map of corporate coverage is shrinking these days.” While the decline of analyst coverage affects companies of all sizes, it is especially hard on small and micro cap stocks. According to the same article, between September 2008 and now, over 25% of research on small cap companies was dropped. For a group that is traditionally under-covered, this kind of loss is drastic.

As our customers know, public companies will have to find unique ways of reaching investors, especially if the analyst slide continues. We see Virtua Research as one piece of that puzzle. NYSE.com now contains a financial modeling tool for select NYSE and NYSE Amex companies. The web-based, interactive financial model, created by Virtua Research, enables investors to create their own financial analysis of the company, providing unique analytical insights and capabilities to investors.

We are excited about the potential of this tool. Check out the companies currently covered. There are many more to follow!

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